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Category: LEADS GENERATION

Bissan’s Journey to Laser & Botox Bookings Through Google Ads

Stats Breakdown

1500$ USD SPENT

35 LEADS GENERATED

25 CONVERSTIONS

900% AVERAGE ROI

Challenge

Low Visibility in a Competitive Market. Hence No sales. No Bookings.

Despite offering in-demand treatments, Bissan wasn’t showing up on search results.

  • Segmentation of Campaigns and Ad Groups

  • Implementation of Conversion Tracking via Google Tag Manager

Competing clinics with aggressive ad strategies were capturing all high-intent leads.

  • Use of Responsive Search Ads with Dynamic Keyword Insertion
  • Application of Automated Bid Strategies (Target CPA)

OUR STRATEGY

Our Data-Driven Google Ads Strategy for Laser Hair Removal & Botox

  1. Focus on highly relevant long-tail keywords like “best laser hair removal near me” and “affordable Botox treatment” to capture high-intent traffic and reduce CPC.
  2. Incorporate location-based terms (e.g., “laser hair removal in [City]”) to attract local prospects actively searching for nearby clinics.
  3. Headlines with clear offers or numbers like “Save 20% on Botox” or “Over 1,000 Laser Treatments Completed” attract attention and clicks.
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High-Converting Valentine’s Campaign via Meta Ads

  • CTR improved by 50%
  • Impression grew by 8%
  • Conversion rate improved by 44%
  • Conversions grew by 133%

Empowering your growth with smart marketing

Your First Step to Social Success Starts with a Free Evaluation.

connect@successlytics.com

A PARTNER, NOT A VENDOR

6.7 / Average ROAS

across our 100+ Global
Clients on SEO, PPC & Social

SOLUTIONS

Website Development

Email marketing

Social Media Marketing

Search Engine Optimization